Size
desktop: 1000x620px - mobile (web & app): 320x480px - max weight: 1MB
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High-impact format. It appears the first time the user accesses the page, positioning itself above the editorial content. Thanks to its positioning in the center of the screen, it manages to capture the user's attention. Useful for immediate communication. Excellent for boosting the engagement on the campaign ensuring a high rate of viewability (being 100% viewable).
Skin is a format that allows Advertisers with the exclusive sponsorship of the page, placed in the background of the header, which grants a strong visual impact, and is ideal when high visibility is required.
Masthead is a large format, located between the site header and body of the page. It is the ideal solution to convey creativities of great impact.
A versatile format available in 3 different measures, which makes it compatible with all type of screens. It remains always visible, even when the user scrolls the page, ensuring perfect Viewability.
The Medium Rectangle and the Half Page are two of the most popular formats due to their versatile shape, which allows to run smoothly every creative subject. The Medium Rectangle, also called Box or MPU, works either on Desktop and Mobile devices. They both support rich media and run as video banner.
Also known as 320x50, it is one the best performing mobile formats, despite its small size. It is placed at the top of the page and It remains always visible above or below the screen, ensuring excellent Viewability.
The Pre-roll is a very engaging format, played before an editorial content. It also allows television advertising campaigns to be broadcasted on our website.
L'Intext è un formato video contestuale: posizionato all’interno della pagina contenente l’articolo, inizia solo quando l'utente sta visualizzando la porzione di pagina in cui viene pubblicato e viene sospeso con lo scroll. Il formato si adatta automaticamente allo schermo del dispositivo su cui compare.
VIP (Video In Picture) is a high-impact format: an overlay video that opens at the bottom right of the screen. Thanks to its Branding effect, it is an ideal extension of TV campaigns. Skippable, Audio On.
